Decubal's Digital Content Overhaul
The Brief: Remove reliance on stock imagery by producing a suite of ownable images that appeal to a Nordic lifestyle, show off our products and signpost to our tagline ‘Care for your skin, care for what you love’.
The Execution: An extensive suite of images and videos (by extensive, I mean thousands) that brought the brand to life! From running through the fields to candid family moments, I complied the extensive shot list you see before you, working with our incredible team to bring the vision to reality.
Credits:
Creative direction and production management: Myself
Photography: Lydia Collins
Models: Kaya, Iva, Gabrielle, Freddie, Bodhi and Flora: @ Mustard Models